Experience is your customer’s touchpoint—the point of contact or interaction that your customer shares with the brand throughout the customer journey. An experience can be created at every touchpoint along the shopper’s journey through the e-commerce site. These touchpoints can be pages on the site, a marketing email, an ad, ratings and reviews page, a customer support center, and so on.
You can add as many modules to an experience as you wish.
For the same page, you can add different modules for mobile and desktop while creating experiences.